As promised in my February Missing I am doing a How-to on how I package the items I sell in my collection on ASOS. This is another non-fashion related video on my ‘There’s more to life…’ idea as I mentioned in my Anniversary post.
Today I received a new order and as my promise for same day (or next day shipping) I shipped the item today. This meant I needed to package and post it off by 5pm today. Although the title of this post says ‘Postage & Packaging’, I am only discussing the packaging side of things.
The way you package the item impacts on the buyers first impression of you as a seller and whether you are worth buying from again. Doesn’t everyone love pretty packaging and nice words? The best packaging I have had from a high street store is Zara who box all their items and wrap them in a tissue/tracing paper like paper sealed with a round sticker. This is a more gift-like packaging. Now, I am not saying you should go all out and purchase the works, but a little thought will go a long way, even as far as the customer’s opinion on the item!
As you will find out I am a big fan on the tissue like paper wrapping on items. It adds a delicate touch to it and gives the impression that the seller really cares about the product they are selling you and have a high regard for its worth themselves.
I am not an experienced seller, I have only sold my first item last month. This is all new to me and I thought that any newbies out there could also relate to me. Nothing here will therefore be complex or too hard for you to understand either, as I am new to the whole selling world too. These are only the basics on packaging. This is my experiences shared to you!
Here are my holy grail when it comes to packaging…
Tissue paper/tracing paper:
This is the extra TLC an item needs.
Essential must have.
Jiffy Bag (internal bubble wrap envelop)
Added bubble protection, I would go as far as saying that this is essential too!
Better than writing over the jiffy bag, a more professional take, next to a printed label.
I started with the wrapping of the necklace with the tissue paper. This worked as added protection from the bubble wrap. And the customer will take pleasure in ripping it open to find a beautiful necklace.
Wrap all around and secure it will tape. As you may have noticed I added last minute protection. I realised that the necklace sides may bang against each other so added a crunched up card in between.
The final stage is wrapping it up with the bubble wrap all nice and snug, not too tight though and tape it so it stays.
Finally, I decided to create my own invoice. ASOS do give you a pre-made one but I created my own logo at the end of my invoice, reserving ASOS’s rights by keeping their logo in its usual place. This will now represent my collection, I love it!
Here is what it looks like…
(I will put up the actual invoice – name and address removed of course – so you can see what it looks like completely)